PSAUcelebrated International Arabic Language Day on December 18th, organized by the University's Public Relations and Corporate Identity Management. The extensive media campaign aimed to enhance the status of the Arabic language within the academic and local community, spreading awareness of its importance. The initiatives included:
Sending text messages to students and staff emphasizing the significance of the Arabic language and the need to preserve it.
Emailing students and staff with information about the Arabic language, its history, and characteristics.
Displaying images on desktop screens across the university highlighting the importance of the Arabic language and encouraging learning.
Placing banners and posters on external billboards on campus, promoting the use of the Arabic language in daily life, featuring phrases encouraging its usage and images of Arabic language symbols.
Publishing cultural and educational content about the Arabic language on various social media platforms affiliated with the university.
The campaign received significant engagement from students and staff, contributing to increased awareness of the importance of the Arabic language and the need to preserve it. They expressed appreciation for the university's efforts in promoting the status of the Arabic language.
This campaign aligns with Prince Sattam bin Abdulaziz University's commitment to highlighting the Arabic language, fostering its growth among students and staff, and spreading awareness about the importance of preserving it as the language of the Quran and the language of Arab and Islamic culture.